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Rich LaMonica of The MisFitNation Show talks to Rich about building a Money-Positive community

By Rich Friesen

April 25, 2023

The MisFitNation Show was started by a US Army Veteran and hosted by 2 Veterans and a Military Spouse.

Their aim is to inspire everyone to be better humans by bringing on guests with stories of Grit and Resilience while adding in experts in many fields such as Authors, Entrepreneurs, Coaches, Motivational Speakers, Health and Fitness professionals, and many more.

Learn more about Rich LaMonica, Raymone Byrd and Samantha Leonard and the MisFitNation Show at https://www.themisfitnation.com/about/


2021 Best Society and Culture Podcast – Veteran Podcast Awards

2022 Top 40 over 40 Podcast Podcast Magazine

You can listen on Spotify below, or watch the show which is much more fun, on YouTube.


In this episode Rich LaMonica talks to Richard Friesen who works with financial professionals and business leaders who want to increase their personal effectiveness with joy and grace. His neuroscience-based Mind Muscles™ model gives his clients the opportunity to reach their goals with online training, simulations, interactive exercises, group support, and real-time decision processes.

Rich Friesen

About the author

Richard Friesen created the innovative “Mind Muscles™” training process that turns the psychology of trading on its head.

He works with financial professionals, independent traders, business leaders and entrepreneurs who want to expand their mental game to make more consistent profits.

With experience as a broker and floor trader, Rich built one of the most consistently profitable trading firms on the options floor of the PSE. He served as a director on the Pacific Exchange and holds ten significant patents as a financial software developer, bringing concrete real-world experience to his students and clients.

Rich also holds a B.A. in Philosophy, a master's degree in clinical psychology and is a graduate of the Gestalt Institute in San Francisco along with master’s certification in Neuro Linguistic Programming (NLP).

His background in psychology has been instrumental in his development of his Mind Muscles™ training programs that supports the financial and business community.

Read or Listen to the book

Discover powerful ways to re-frame your own beliefs and behaviors around courting money, wealth and success, all while being entertained! Featuring engaging, real-world exercises and money affirmations that work, this book will help you discover what is blocking your happiness and teach you how to embrace a new mindset that will grant you financial freedom and understanding.